BACTA has called for the UK government to provide a “more effective and competitive” framework for the amusement and gaming market to operate.

The organisation’s chief executive, Leslie MacLeod-Miller, said the way the industry is currently regulated means it is not working on a “level playing field” with other licensed premises.

“We would like to see all adult premises being able to offer the same types of machines and internet gambling on television and mobile devices regulated in the same way as land-based gaming,” he said. “The government should be consistent and make sure that offshore companies, which are allowed to target UK customers, are required to pay their fair share of tax.”

Despite the current challenges, however, there are still opportunities for those willing to innovate and grow the customer base in the UK, MacLeod-Miller said.

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